About

Hello, my name is Elisabeth and I am currently pursuing a doctorate in marketing at FAU Erlangen-Nuremberg. Through my work as a research assistant, I have already supervised many student theses with various topics and methodologies, such as qualitative content analysis, quantitative analyses, experimental studies, (online) field experiments, and systematic literature reviews. Having previously worked at companies such as AUDI AG and Ravensburger AG, I am also familiar with practical issues. I really enjoy helping students get the most out of their theses and supporting them not only academically but also mentally, for example when they experience writer's block. I am also passionate about nature, sports, and music.