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Dr. Saira Moinuddin-Huber

ESB Reutlingen

In practice

German, English

Marketing

Mixed methods

> 125/h tutored

About

I successfully completed my doctorate at the University of Hohenheim at the Chair of Marketing and Business Development on the topic of Negotiation Management 2024. Through my semesters abroad at the University of Westminster in London and at Northeastern University in Boston, I was able to sharpen my understanding of international management topics. From 2009 to 2020, I gained valuable practical experience in my position as an international sales expert in the management of Porsche and Mercedes-Benz. I am currently an independent consultant, trainer and coach. In my free time, I enjoy spending time in the nature of the Black Forest.

Academic track record

PhD at University of Hohenheim - Dissertation in Negotiation Management

The Leverage Effect of Behavioral Dimensions on Multi-Channel Negotiations

Master of Science at ESB Reutlingen - Master in International Management

Strategic Alignment of Distribution Models at Dr. Ing. h.c. F. Porsche AG within the New Framework of the EU Motor Vehicle Block Exemption Regulation

Bachelor of Arts at University of Münster - Bachelor in Business Administration

Economic Impacts of Climate Change on Bangladesh

Top publications

The Leverage Effect of Behavioral Dimensions in Multi-Channel Negotiations

Schriftenreihe zum Verhandlungsmanagement von Prof. Dr. Herbst & Prof. Dr. Voeth im Verlag Dr. Kovac

Hitting the Sweet Spot - Negotiating with the Right Channel at the Right Time

The 33rd Annual Conference of the International Association for Conflict Management (IACM) July 2020, South Caroline, USA

Digital Management of Multi-Channel Negotiations

Springer Verlag

Skills and focus areas

MarketingSalesDigital SalesDigital ManagementBusiness DevelopmentInternational ManagementInternational RelationsNegotiation ManagementSupply Chain ManagementAutomotive ManagementPublic Management