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Dr. Sven Kannler

University of St.Gallen (HSG)

In practice

German, English

Marketing

Qualitative methods

> 45/h tutored

About

Hello, I'm Sven. I recently completed my PhD at the University of St.Gallen, where I analyzed the effectiveness of cinema advertising in the context of traditional and online media. Currently, I teach academic writing at the same university. I completed my Master's degree in International Business Communication in Copenhagen, while my Bachelor's degree in Transcultural Communication was obtained at the University of Vienna. As I am in the process of founding a sustainable company in the textile industry, I am particularly interested in topics related to marketing, communication, and sustainability in theses.

Academic track record

PhD at University of St.Gallen (HSG) - Dissertation in Marketing

Master of Arts at Copenhagen Business School - Master in International Business Communication

Bachelor of Arts at University of Vienna - Bachelor in Transcultural Communication

Skills and focus areas

Advertising Effectiveness AnalysisSustainable Marketing PracticesInternational Business CommunicationQualitative Research in Marketing